Demystifying the scent whispers in the lobby of a five-star hotel

　　For the first time guests of DoubleTree Hotel, as soon as they enter the lobby, they will smell a very familiar smell. Strange scent - not your ordinary chocolate chip cookie, but the plate of sweet, freshly baked cookies that your long-awaited mom brought you back when you were 12 years old when you returned from a day of sledding .

　　Cookies are placed at the front of the hotel for guests to eat, and the sweet smell that permeates the entire lobby has become a signature feature of the DoubleTree. In fact, the cookies in the Doubletree Hotel are baked in a closed oven, and the kitchen is located far from the lobby. The fragrance that guests smell is the unique fragrance specially formulated by professionals in the laboratory for DoubleTree Hotel, and it is continuously released through the fragrance system hidden behind the plants.

　　In the beginning, only Starwood, Hilton, Shangri-La, InterContinental and other big brand chain hotels will use the fragrance system. Now with the widespread use of the fragrance system, many non-fourth and fifth-level hotels are also using the fragrance system. And the selection of fragrance suppliers has also changed from the selection of foreign-funded fragrance systems at the beginning to the selection of domestic local brands and well-known fragrance companies.

　　These fragrance suppliers will design fragrance scents according to the requirements of hotels and other customers. Because the original intention of each hotel is different, some hope that travelers will walk into every hotel in the world with a familiar "home" style. And some hotels hope that when passengers walk into a new store, they will get a different experience like an adventure, so as to avoid a dull sense of similarity.

　　The fragrance system of the hotel space is like this, in the hall. The essential oil bottles installed in the machines installed on the fresh air system or central air conditioner are generally 100ml, 200ml, 500ml, 1000ml and above, which is about like this. The principle is very simple.

　　In addition to hotels, office buildings, 4S stores, shopping malls, first-class lounges, and Starbucks, all the fragrances you smell are good and the whole space is, and most of them are due to the fragrance system. Studies have shown that hotel fragrance can stimulate guests' desire to consume, create an aroma environment around the hotel, and hotels that emit fragrance can often attract more guests to stay. The hotel's unique fragrance system can instantly create a charming aromatic environment for the hotel, making guests feel as if they are in the nature, making guests feel at home with a sense of casualness and intimacy, which is refreshing and instantly eliminates travel worries. Tired and refreshed.

　　In different areas of the hotel, such as the lobby, corridors, rooms, bathrooms, etc., using different fragrance products according to different seasons can not only eliminate the odor in the space, improve the quality of the hotel environment, but also make the hotel permeate with nature, In a comfortable and pleasant environment. The hotel lobby is the first impression a customer has of the hotel, and it is also the place where the guest leaves the last impression when they leave the hotel. Therefore, to solve the olfactory marketing of the lobby in an all-round way, the details of the lobby are particularly important. The light fragrance and soft fragrance in the hotel lobby can leave guests with a unique feeling.

　　Fragrance, from raw material selection to production, the entire process is demanding and time-consuming. Therefore, fragrance has established its noble status since its birth. Fragrance manufacturers have also endowed fragrances with deep and unique connotations, or beautiful and luxurious, or romantic, or fresh and natural. The fragrance interprets the elegance and romance of the hotel. It is the olfactory memory of sweet love at the wedding, the good companion for rest after exhaustion, and the fragrance floating on the nose tip of the 4S shop. It is not only a sales product, but also a quality and taste of life.

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