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source:Optimization dedicated release time:2022-05-12 Hits: Popular:aromatherapy diffuser direct sales
As the competition in the hotel industry intensifies, hotels are doing everything they can to win the re-consumption experience of each batch of customers. After the homogeneous marketing methods are exhausted, almost all hotels above the star level have focused their firepower on the last organ of customers that has not been fully developed - the nose's sense of smell. Change the odor characteristics of the hotel, provide the hotel with a personalized fragrance system, and let the customers always remember the hotel's unique odor symbol, so as to dominate the customer's consumption stickiness in the competition, which is the most important reason why most hotels customize the fragrance system. one.
Scientists have confirmed that olfactory memory is more reliable than visual memory. Different fragrances are like labels, reminding consumers of a specific brand when they smell it. In the hotel field, taking the hotel customers served by Geers as an example, a considerable proportion of the hotel customers served have a strong sense of making the hotel a unique fragrance memory symbol. Among the space fragrance services provided by Geers for many star-rated hotel customers, there is a natural and wonderful fragrance for boutique hotels with consumer groups between 25 and 40 years old, which is in line with customers' advocating simplicity and nature, and Full of youthful and energetic consumption experience; there is also a unique fragrance of GreenAir No. 9 for business conference hotels, which is exquisite, luxurious, luxurious and elegant, a new interpretation of rationality and sensibility; more star-rated leisure The hotel provides GreenAir's classic fragrance service with a slight orange scent, so that guests can smell the warm dessert after a meal as soon as they walk into the hotel. Indulgence and spiritual relaxation.
Nowadays, more and more hotels (including many high-end consumption places, such as shopping malls, clubs, cinemas, etc.) attach great importance to the creation of scent symbols in their business places. "One smell, two sights, three eye movements...", in our memory of reciting brain neuroanatomy, in the order of the 12 cranial nerves, the olfactory nerve is the top "Number One," no one can replace or in its place. Perhaps each of us has a treasured collection of smells that, like other senses, help us explore everything in the world around us.
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